Dubai Business Forum
Creating real connections in business
Client
Dubai Chambers
Services
Creative
Strategy
Brand Identity
Experience design
Digital content
Production
Event management
Following a landmark creative proposal, Dubai Chambers selected us to deliver the Dubai Global Business Forum.
A delegate experience rooted in innovation and that positioned their brand as the powerhouse behind business in the emirate.
We curated an immersive future theatre concept for TED-Talk–style sessions, a wraparound plenary space to host an opening video, key-note speakers, audience discussion and supporting content. Additional digital engagement was via a delegate experience app including a networking function to help forge meaningful connections amongst the business community.
The event cemented our client’s reputation as the international place for business and next-generation entrepreneurship.
Key facts
2,000 delegates from 49 countries
32 speakers
24 plenary sessions
550 scheduled app meetings
Over 20 deals signed